![What Makes Channel Account Managers Effective? [Part Two]](http://biztecheg.com/wp-content/uploads/2015/03/Partners.jpg)
A few days ago, I commented on some of the findings from a recent SiriusDecisions report , 7 Habits of Highly Effective Channel Account Managers. The report set out to answer “what behaviors set a high-performing CAM apart from his or her under-performing peers”.
While I agree with their take on habits number 3, 4 and 5 [read that post
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![What Makes a Channel Account Manger Effective? [Part One]](http://biztecheg.com/wp-content/uploads/2015/03/7-habits.gif)
Just last week, SiriusDecisions published a report, 7 Habits of Highly Effective Channel Account Managers. The report set out to answer “what behaviors set a high-performing CAM apart from his or her under-performing peers”. In my opinion, the most important take away from this report is centered around habit #4, “they set shared goals and plans with their partners”.
Goals between vendors and resellers need to be mutually
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